Failure is NOT an option. Failure is actually an illusion based in fear and doubt. Trust your higher self and redefine failure as an opportunity.
This is my favorite quote from Apollo 13 and a great mindset for creating a fulfilling, joy filled life. This is actually very true. Often times people judge things or view things as either success or failure. However, the reality is that those are only the extreme polar opposites and there are several options in between. If you believe that you either succeed or fail with each venture then you have a shortsighted and narrow view of life.
Think about how you define failure and is one failed attempt cause to give up? One definition of failure is proving unsuccessful. So if you have a meaningful goal that you are working toward do you give up on one attempt or do you get up and try something different? This is where I believe the mindset you have will ultimately decide your final outcome.